Privacy Policy

Valid from May 1, 2024

The original version of this data protection declaration is the German version. Versions in other languages are machine translations. In case of interpretation difficulties, the German text is decisive.

ELEKTRON AG (hereinafter referred to as “ELEKTRON”) undertakes to process all personal data collected via this website in accordance with Swiss data protection law and to take appropriate security measures to protect it from unauthorized access. In this data protection declaration, we will inform you in particular about which personal data is collected and processed in connection with the use of this website, for what purposes it is used, to whom it may be passed on and what your rights are in connection with the use of your personal data by ELEKTRON. Personal data is understood to mean all information relating to an identified or identifiable natural or legal person, such as name, first name, address, email address, date of birth or telephone number.

By accessing our website and using the services and products we offer, you declare that you have carefully read this data protection declaration and agree to the data processing described. Any questions in connection with this data protection declaration can be sent by email to datenschutz@elektron.ch at any time. If you do not agree with this declaration, please do not access our website or use our services and products.

Contents

1 WHO IS RESPONSIBLE FOR YOUR PERSONAL DATA
2 HOW WE PROCESS PERSONAL DATA

3 WHAT PERSONAL DATA DO WE COLLECT FOR WHAT PROCESSING PURPOSES
3.1 PERSONAL DATA AUTOMATICALLY TRANSMITTED THROUGH USE OF THE WEBSITE
3.2 PERSONAL DATA THAT THE USER TRANSMITS TO US

4 ON WHAT LEGAL BASIS DO WE PROCESS PERSONAL DATA ABOUT YOU
5 WHO WE SHARE YOUR PERSONAL DATA WITH
6 TRANSFER OF PERSONAL DATA TO COUNTRIES OUTSIDE THE EEA
7 HOW LONG WE RETAIN INFORMATION ABOUT YOU

8 COOKIES AND SERVICES
8.1 CATEGORIES OF COOKIES WE USE
8.2 GOOGLE ANALYTICS
8.3 LEADINFO
8.4 LIGHTCLASS
8.5 LIST OF COOKIES

9 SOCIAL MEDIA PLUG-INS
10 ADVERTISING-RELATED E-MAIL COMMUNICATIONS AND NEWSLETTERS
11 NO AUTOMATED DECISIONS INCLUDING PROFILING WITH LEGAL EFFECT
12 SECURITY
13 THIRD-PARTY PRIVACY POLICIES
14 CHILDREN
15 WHAT ARE YOUR RIGHTS
16 CHANGES TO OUR PRIVACY POLICY

 

1 WHO IS RESPONSIBLE FOR YOUR PERSONAL DATA

The person responsible within the meaning of data protection legislation is ELEKTRON (for address data, see imprint).

ELEKTRON determines the purposes and means of processing your personal data and is therefore responsible for the processing and use of your personal data in accordance with this privacy policy. If you have any questions or concerns regarding this privacy policy or the processing of your personal data, please feel free to contact us at any time by sending an e-mail to datenschutz@elektron.ch.

2 HOW WE PROCESS PERSONAL DATA

All personal data collected through the website is processed in accordance with Swiss data protection law. We collect and process personal data carefully and for the purposes described in this privacy policy. In accordance with applicable law, we may also use your personal data in ways not described in this privacy policy. In this case, we will provide you with specific data protection explanations or notifications at the time of collection and, if necessary, obtain your consent. We always endeavor to collect information in anonymized or pseudonymized form as far as reasonably possible so that we cannot recognize your identity.

3 WHAT PERSONAL DATA DO WE COLLECT FOR WHAT PROCESSING PURPOSES

ELEKTRON collects and stores information that your web browser automatically transmits to “server log files” when you visit our website. The data collection is based on your intention and interest in visiting our website and our legitimate interests in operating the website. This may include the following data:

- browser type and browser version;
- operating systems used;
- referrer URL (the previously visited website);
- Host name of the accessing computer;
- Date and time of the server request;
- Internet protocol address (IP address);
- Amount of data transferred;
- Other similar data and information used to avert danger in the event of attacks on our IT systems.

This personal data is not merged with other personal data and is stored separately from any other personal data transmitted by the user. We will delete them after three to six months at the latest. ELEKTRON uses the automatically collected personal data for the following purposes:

- to enable the display, operation and functionality of the website
- to ensure the stability and security of the system
- to improve and protect our services
- for statistical purposes in the event of attacks on the network infrastructure on which the website is provided

3.2 PERSONAL DATA THAT THE USER PROVIDES TO US

ELEKTRON collects and processes personal data that the user voluntarily submits to ELEKTRON directly on the website using online forms, via our contact email address, via any other applications connected to the website, by telephone or in any other way. This information typically includes the following personal data:

surname, first name, postal address, email address, telephone number, gender
your message or request

The provision of this personal data is explicitly on a voluntary basis. However, without this personal data, we will not be able to provide the services requested by the user in the desired quality or at all. ELECTRON uses the personal data that the user transmits to us for the following purposes:

to provide the services and information offered, to maintain them, to protect and optimize them
to communicate with you and to provide you with the best possible personalized information that you require from us (e.g. about our products and services)
- to offer you new services and information based on your profile, to suggest services and information tailored to you that may be of interest to you
- to comply with legal or other regulatory requirements and internal regulations
- to establish, exercise and/or defend actual or potential legal claims, investigations or similar proceedings

• for other lawful purposes, if such processing is evident from the circumstances or indicated at the time of collection
  
  

4 ON WHAT LEGAL BASIS WE PROCESS PERSONAL DATA ABOUT YOU

The processing of this personal data is based on the following legal bases:

- your consent, only if it can be withdrawn at any time (e.g., when you sign up for our newsletter and other marketing communications)
- for the performance of a contract with you or for the intention of entering into a contract with you (e.g., when you purchase a product or service)
- to comply with a legal obligation (e.g. for tax purposes or for the purpose of judicial investigations or proceedings) or
- to protect our legitimate interests (e.g. protection and security of our services, systems, assets; compliance with legal, regulatory and contractual obligations; assertion, exercise or defense of legal claims; maintenance and efficient organization of business operations; improvement and development of our services and sale and marketing of our services)

Where the processing is based on your consent or our legitimate interests, you may withdraw consent or object to such processing at any time by contacting us directly at datenschutz@elektron.ch. Please note, however, that the withdrawal of your consent does not affect the lawfulness of the processing based on consent before its withdrawal.

5 TO WHOM WE DISCLOSE YOUR PERSONAL DATA

ELEKTRON takes the necessary measures to ensure that only our authorized personnel and our auxiliary personnel who have the necessary knowledge have access to your personal data in order to fulfill the purposes for which your personal data was collected.

We may disclose your personal data to the following possible categories of recipients in accordance with the purposes and legal bases of the processing described above, to the extent necessary for the intended data processing:

- other companies in the group;
- service providers who process personal data on behalf of and at the instruction of ELEKTRON (so-called contract processors, such as in the area of IT, hosting and support)
- customers, partners, suppliers, insurance companies and other business partners
- media agencies, the public, including visitors to the Group's websites and social media pages;
- industry organizations, associations and other bodies;
- buyers or parties interested in acquiring business units, companies or other parts of the Group;
- courts, arbitration boards, law enforcement authorities, regulatory authorities, lawyers and other parties in potential or actual legal proceedings, if this is necessary to comply with the law or to establish, exercise or defend rights or legal claims.

We select our partners and processors carefully and only if there is sufficient assurance that they have appropriate technical and organizational measures in place in accordance with legal requirements. Our processors can only process personal data on our documented instructions. They are all subject to confidentiality requirements and may only use your personal data to the extent necessary to fulfill the purpose for which your personal data was collected, unless otherwise required by law.

 

6 TRANSFER OF PERSONAL DATA TO COUNTRIES OUTSIDE THE EEA

Personal data collected through our website is stored in Switzerland. In addition, we may transfer, store and process your personal data in data locations around the world, e.g. where our third-party providers or partners are located. Therefore, we may transfer your personal data outside the European Economic Area (EEA) if this is necessary for the data processing described in this privacy policy in accordance with applicable law.

If data is transferred to countries that do not ensure an adequate level of protection, we ensure adequate data protection by providing appropriate safeguards, such as contractual guarantees (e.g. based on EU standard clauses), on the basis of binding corporate rules, the transfer of data in accordance with your express consent, for the conclusion or performance of a contract with you, or in connection with the establishment, exercise or enforcement of legal claims. You can obtain further information about our appropriate safeguards by contacting us by email at datenschutz@elektron.ch.

 

7 HOW LONG DO WE RETAIN INFORMATION ABOUT YOU

In principle, personal data is deleted as soon as it is no longer required to achieve the purpose for which it was collected, unless longer storage is necessary to fulfil legal obligations (e.g. retention and documentation obligations), contractual or pre-contractual obligations or legitimate business interests of ours (e.g. to assert, exercise or defend legal claims).

On this basis, we generally process personal data in compliance with the following rules and obligations:

The personal data that you automatically transmit when using our website (see point 4.1) for the purpose of displaying, operating and ensuring the functionality of the website will be deleted within three to six months.
The personal data you provide to us in connection with the use of our services and products offered on our portal or that you otherwise provide to us via the email contact address (see point 4.2) will generally be stored by us until you request us to delete it, revoke your consent to store it or the purpose for storing the data no longer applies (e.g. after your request has been processed).

• For contract-related personal data (including business records and communications), we store personal data for as long as the contractual relationship exists and for a further ten years after the contractual relationship has ended, unless (i) a shorter or longer statutory retention period applies in individual cases , (ii) retention is required for evidentiary reasons or for another valid reason under applicable law, or (iii) the data must be deleted earlier (e.g. because the data is no longer needed or we must delete the corresponding data).
  
  

8 COOKIES AND SERVICES

When you access or use the website, we may place so-called cookies – small text files – or similar tools on your computer. We use these cookies to recognize you as a user of the website, to customize content, to improve website performance and to improve its user-friendliness.

8.1 CATEGORIES OF COOKIES WE USE

Depending on their function and purpose, the cookies we use can be divided into the following categories:

Functional cookies:

These cookies serve a variety of purposes related to the presentation, functionality and performance of a website and, in particular, to improve visitors' experience and enjoyment of the site. They enable a website to store information that has already been entered (e.g. user name, location or language selection) and provide visitors with improved, more personalized features. Functional cookies are used, for example, to remember things like your access data. These cookies cannot track your movement on other websites.

Performance cookies:

These cookies are used to collect information about how a website is used, for example, how visitors came to our website, which pages a visitor opens most often, how you navigated during your visit to our website and whether you received error messages from a page. We may also use these cookies to provide us with certain statistical and analytical information, such as how many visitors came to our website. These cookies are used to monitor the level of activity on the website and to improve the performance of the website.

Advertising cookies:

These cookies enable us or a third-party provider to display ads on our website or on third-party websites with products that the user likes, so that the advertising that the user sees may be more relevant to the user's preferences or interests (sometimes referred to as “targeting cookies”). They can also be used to evaluate the effectiveness of advertising and promotions.

These cookies may be placed by us or by a third party on our behalf. Further information about cookies and how they are used can be found at: . The legal basis for the data processing arises from your consent (Art. 6 (1) a GDPR) or our legitimate interest (Art. 6 (1) f GDPR). Our legitimate interest arises from the reasons listed under 5. You can configure your browser settings so that no cookies are stored on your computer. Completely disabling cookies may mean that you cannot use all the features of our website.

By continuing to use our website and/or agreeing to this privacy policy, you consent to our use of cookies and thus to the collection, storage and use of personal usage data, even after the end of the browser session. You can revoke this consent at any time by activating the browser setting to refuse cookies from third-party providers.

8.2 GOOGLE ANALYTICS

ELEKTRON uses the website analysis service Google Analytics on its website, which is operated by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. The cookies used by Google Analytics are stored on your computer and thus enable an analysis of your use of the website. We use Google Analytics on the basis of our legitimate interests in analyzing and regularly improving our website, as well as regularly improving our offer and making it more interesting for you by means of the statistics obtained. Furthermore, the use of Google Analytics is based on your consent to the tracking of your surfing behavior on our websites and their analytical evaluation. The information generated by the cookie about your use of the website will generally be transmitted to and stored by Google on servers in the United States. These cookies may contain the following information, for example: IP address, number, date and time of visit, duration of visit, your entry page from which you use the website (referrer URL), the pages visited on our website, browser type/version and operating system used. Google will use this information on our behalf because we have a legitimate interest in analyzing user behavior so that we can optimize our website and our advertising. Google uses this information to evaluate the use of our website, to compile reports on website activity and to provide us with other services relating to website and internet use. Pseudonymized user profiles can also be created from the processed personal data.

We have activated the IP anonymization function on this website (so-called IP masking). This means that your IP address will be truncated by Google within member states of the European Union, in other states party to the Agreement on the European Economic Area and in Switzerland before being transmitted to the United States. Only in exceptional cases will the full IP address be transmitted to a Google server in the United States and truncated there.

You can prevent the storage of cookies by selecting the appropriate settings on your browser. However, please note that if you do this you may not be able to use the full functionality of this website. You can also prevent the collection of personal data generated by cookies and related to your use of the website (including your IP address) by Google as well as the processing of this personal data by Google by downloading and installing the browser plug-in available at the following link: .

Alternatively, or within browsers on mobile devices, you can prevent Google Analytics from collecting your personal data by clicking on the following link: Deactivate the collection of personal data by Google Analytics for this website. In this case, a special opt-out cookie is set on your device that prevents the future collection of your personal data when visiting this website. If you delete your stored cookies, you must click this link again. Further information about the handling of user personal data at Google Analytics can be found in Google's personal data protection statement: .

Furthermore, Google may review the user's use of the website and possibly combine the personal data collected with other information about the user that Google has independently collected from other websites visited by the user and use this for its own purposes (e.g. to control advertising) on its own responsibility based on its own data protection declaration. For more information about how Google processes personal data, please refer to Google's privacy policy: ; .

 

8.3 LEADINFO

We use the lead generation service of Leadinfo B.V., Rotterdam, Netherlands. This recognizes visits by companies to our website based on IP addresses and shows us publicly available information, such as company names or addresses. In addition, Leadinfo sets two first-party cookies to evaluate user behavior on our website and processes domains from form entries (e.g. “leadinfo.com”) in order to correlate IP addresses with companies and improve services. Further information can be found at www.leadinfo.com. On this website: you have an opt-out option. In the event of an opt-out, your data will no longer be collected by Leadinfo.

8.4 LIGHTCLASS

With LightClass, the lighting class can be determined according to SNR13201-1 and SN EN 13201-2. No data about the evaluation is stored.

8.5 LIST OF COOKIES

Below you will find a complete list of the cookies that we use or will use on this website, including information about their use and expiration.

 

Provider	Name of cookie	Category of cookie	Expiration in days
www.elektron.ch	elektronconsent	Functional	Session
www.elektron.ch	csrf_https-contao_csrf_token	Functional	365
.elektron.ch	.gcl_au	Performance/Marketing	90
.elektron.ch	_ga_8FE1R74EYV	Performance/Marketing	400
.elektron.ch	.elektron.ch	Performance/Marketing	400
.doubleclick.net	AHWqTUlGxz2Quvgula8dnzO2vTrU- w_WB9cEC- q4C51kkbIFO8WUszlLc26V4wFG	Performance/Marketing	365
NID	.google.com	Performance/Marketing	365
_ga	.google.com	Performance/Marketing	150
_ga_3WTQFP9ECQ	.google.com	Performance/Marketing	365
_gat_UA-992684-1	.google.com	Performance/Marketing	365
_gid	.google.com	Performance/Marketing	330
_li_id.xxxx	.leadinfo.com	Performance/Marketing	Session
_li_ses.xxxx	.leadinfo.com	Performance/Marketing	730

 

9 SOCIAL MEDIA PLUG-INS

We use the social plug-ins listed below on our website to raise the profile of our company. The underlying commercial purpose is to be regarded as a legitimate interest within the meaning of Article 6(1)(f) GDPR. Responsibility for ensuring compliance with data protection requirements lies with the respective providers. When you use these plug-ins, data processing in connection with these plug-ins takes place with your consent.

If you use the services of these social networks independently or in connection with our website, the social networks will evaluate your use of the plug-in. In this case, information about the plug-in is forwarded to the social networks.

a) LinkedIn

Plug-ins from the social network LinkedIn Corporation, 1000 West Maude Avenue Sunnyvale, California 94085, USA, are installed on our website. You can recognize the LinkedIn plug-in (“LinkedIn Recommended” button) by the LinkedIn logo. When you visit a page of our website that contains such a plug-in, a direct connection is established between your browser and the LinkedIn server. LinkedIn thereby receives the information that you have visited our site with your IP address. If you click the LinkedIn button while logged into your LinkedIn account, you can link the contents of our pages to your LinkedIn profile. This allows LinkedIn to associate your visit to our site with your user account. We would like to point out that, as the provider of the pages, we have no knowledge of the content of the data transmitted or how it is used by LinkedIn. You can find more information at: www.linkedin.com/legal/privacy-policy.

b) YouTube

Our website includes plug-ins from the social network YouTube LLC, USA, which is a subsidiary of Google LLC. You can recognize the YouTube plug-in (“YouTube Recommended” button) by the YouTube logo. When you visit a page on our website that contains such a plug-in, a direct connection is established between your browser and the YouTube server. YouTube receives the information that you have visited our website with your IP address. If you click on the YouTube button while you are logged into your YouTube account, you can link the content of our website to your YouTube profile. This allows YouTube to associate your visit to our website with your user account. We would like to point out that, as the provider of the website, we have no knowledge of the content of the data transmitted or how it is used by YouTube. You can find more information at: and before you go to YouTube.

 

10 E-MAIL COMMUNICATIONS AND NEWSLETTERS FOR MARKETING PURPOSES

When you sign up for our newsletter, we use your e-mail address to send you information about our services and other commercial messages (e.g. announcements of events, competitions, promotions and surveys) that may be of interest to you. For newsletter sign-ups, we use the so-called double opt-in procedure for security reasons. After registration, we will send a confirmation e-mail to the e-mail address provided during registration with a link that you must click on to definitively confirm that you want the newsletter to be sent. You can unsubscribe from such newsletter e-mails at any time by clicking on the marked link “Unsubscribe from this list” at the end of each e-mail or by contacting us directly by e-mail at datenschutz@elektron.ch.

 

11 NO AUTOMATIC DECISIONS INCLUDING PROFILING WITH LEGAL EFFECT

We do not make any decisions about you that are based solely on automated processing, including profiling, and that have a legal or similarly significant effect on you.

ELEKTRON has implemented organizational and technical measures to maintain the security of Personal Data and to protect it against unauthorized or unlawful processing and against accidental loss, alteration, disclosure or access.

ELEKTRON may use third parties as data processors to collect and process your personal data. The data processors we commission will only process your personal data in accordance with our instructions and are legally obliged to take strict security precautions when handling personal data.

Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our website; any transmission is at your own risk. For this reason, you are always free to transfer your personal data to us by other means, e.g. by telephone. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorized access.

13 DATA PROTECTION DECLARATIONS OF THIRD-PARTY PROVIDERS

Please note that if you click on the link to a third-party website (e.g. Google or social media or other websites), you will be redirected to a website that we do not control and our data protection declaration will no longer apply. Your surfing and interaction on another website are subject to the terms and conditions and the data protection declarations and notices of this third-party website. Furthermore, we cannot guarantee the accuracy and timeliness of these links.

We encourage you to carefully read the terms and conditions and privacy policies and notices of other websites before submitting personal information through these websites.

We are not responsible or liable for the information content and data processing of such third-party websites.

14 CHILDREN

Our website is not intended for children, and we do not knowingly collect personal data from children under the age of 16 unless we have the express consent of their parents. If we are notified or otherwise learn that personal data of a child under the age of 16 has been improperly collected, we will take all reasonable steps to delete that personal data.

 

15 WHAT are your rights

You can request information from ELECTRONICALLY, providing proof of your identity, about whether personal data about you is being processed. In addition, you have the right to request the correction, destruction or restriction of personal data about yourself, as well as to object to the processing of your personal data. If the processing is based on your consent or our legitimate interests, you can revoke your consent or object to this processing at any time by contacting us directly by email at datenschutz@elektron.ch. In certain cases, you have the right to receive personal data that arises when using online services in a structured, common and machine-readable format so that further use and transmission to a possible third-party provider is possible.

Requests in this regard should be addressed to ELECTRON at the following email address: datenschutz@elektron.ch. ELECTRON reserves the right to restrict your rights within the scope of applicable law and, for example, not to disclose comprehensive information or to delete personal data. Please note that even after a request to delete your personal data, we may be required to retain some or all of it in accordance with legal and contractual retention requirements. Deleting your personal data may mean that you can no longer use our services.

If we reject your request or you are not satisfied with our processing, you are also entitled to file a complaint with the relevant supervisory authority and seek a judicial remedy from the competent authority. The competent authority is the Federal Data Protection and Information Commissioner (FDPIC) in Bern (http://www.edoeb.admin.ch).

 

16 CHANGES TO OUR PRIVACY POLICY

ELEKTRON reserves the right to modify, supplement or otherwise change this personal data protection declaration at any time and without stating reasons. The current personal data protection declaration as published on this website applies.